Author Archives: The Analytical Consultant

About The Analytical Consultant

Analytics and Business Intelligence professional with over 15 years of experience.

Digital Publishing Metrics in the Publishing Industry

Digital Publishing Metrics Digital publishing has two main goals: 1) Articles must be well-written and well-read and 2) Must be profitable…not necessarily in that order of importance. So much of the success of an online publisher’s success is presumed to … Continue reading

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Daily Active Users Metric for Mobile Products

The Daily Active Users metric is commonly used for mobile products and just about every company calculates DAU numbers differently. Daily active users (DAU) is the total number of users that engage in some way with a web or mobile … Continue reading

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Excel Template to Create a List of all Files in a Folder and Subfolders

I have always needed (wanted) the ability to create a list of all filenames inside a specified folder and its subfolders on my computer including additional information like file types, sizes, dates and path lengths. After a bit of Googling … Continue reading

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Qeepsake Baby Journal Review

Qeepsake Baby Journal is the text message baby book, an online service for parents to capture memorable things about or for their kids to share with them when they’re older. Baby keepsake memory books for the modern parent. In this day and … Continue reading

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Weird Trick to Stop Procrastinating

A Simple Brain Hack Shows You How to Stop Procrastinating and Get Motivated When it comes to helping you learn how to stop procrastinating and get motivated plus be more productive there is a trick that I have found works fairly well to stop … Continue reading

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Google Mobile-Friendly Update is a Game Changer

Google’s recent announcement in their Webmaster Central Blog, uncovers some details of the Google Mobile-Friendly Update – a major algorithm update to be released on April 21st. As stated, “…Starting April 21, we will be expanding our use of mobile-friendliness as a ranking … Continue reading

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Marketing Quotes March 2015

Listed below are quotes I actually remembered after reading a promotional eBook by HubSpot called “101 Awesome Marketing Quotes.”  As you’ll see I could only remember 4 marketing quotes out of 101 so maybe tone down the lists HubSpot…we all got … Continue reading

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Clearing Annoying Cookies with Browser Extensions

Browser extensions can help you alleviate the numerous ways Cookies and Browser Cache can build up over time no matter what browser you may use. I have listed two add-ons/extensions that I have found to be very useful for clearing cookies, browser … Continue reading

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Develop Strong Relationships as Project Managers

Project Managers know that one of the most important elements in successfully delivering their project is their relationship with your team. Project methodologies, best practices and planning tools are certainly important and are needed for the delivery of successful projects. But they … Continue reading

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Tablets are Popular and Not Going Away

Tablets are one of the most popular gadgets in the present era. From toddlers to old people, everyone these days seems to be obsessed with gadgets, be it a smartphone, a tablet or a laptop. With technological advancements, you can … Continue reading

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